About Us

Since 2014, Matt and Whitney have collaborated with over 85 companies, leveraging their expertise to drive growth and optimize sales strategies. Their extensive experience spans various industries, allowing them to tailor unique solutions that meet the specific needs of each client. With a focus on building strong partnerships and delivering measurable results, Matt and Whitney are dedicated to helping businesses thrive in today’s competitive landscape.

Matt Wheeler, Senior Sales Leader

A visionary sales leader and seasoned entrepreneur, Matt Wheeler brings over 20 years of sales expertise to companies who need sales dev help. Based in Tampa, Florida, Matt has been pivotal in guiding organizations to achieve mergers, acquisitions, and IPOs. With over 15 years of dedicated experience in IT sales, he has become well-versed in all facets of Sales, Sales Development, and Marketing. His early career as an SDR saw him make over 250,000 outbound calls, and since then, he has overseen over 10 million targeted calls and 30 million sales development activities through his teams. Matt is also the architect of the “23-52 Touch Process,” a methodology that has generated over $2 billion in pipeline and resulted in more than $600 million in new customer revenue. His unique blend of hands-on experience and strategic insight makes a valuable resource for companies looking to elevate their sales development programs.

Whitney Marshall, Sales Operations & Marketing

Whitney Marshall brings extensive expertise in Sales Development and Sales Operations, making her an essential partner for companies aiming to build strong, scalable sales foundations. Known as a “foundation builder,” Whitney has supported over 85 tech companies in aligning people, process, and technology to create predictable, repeatable sales programs that maximize lead data investment. With a focus on sales operations, she has developed processes that ensure programs are resilient, scalable, and maintain high visibility and accountability, even through employee transitions. Her expertise includes sales tool configuration, sales process optimization, ROI ramp guide development, and activity analytics, enabling her to forecast sales with over 85% accuracy through her 12 & 24-month ROI Ramp Guides.