Build & Scale

The Build & Scale program is designed for companies starting their sales development journey from scratch. We provide everything you need to build a high-performing SDR program, from recruiting top talent to establishing processes and integrating the right technology to drive rapid, scalable pipeline growth.

What We Do…

  • Sales Development Strategy

    Custom go-to-market strategy aligned with your goals and market.

  • Ideal Customer Profile (ICP) & Persona Profiles

    Detailed profiles to guide targeted outreach.

  • Recruiting & Onboarding

    Sourcing, interviewing, and onboarding of top SDR talent.

  • Comprehensive Playbook

    Creation of outreach cadences, messaging frameworks, objection handling, and best practices.

  • CRM Set Up & Integration

    Full setup and integration of CRM and sales tools to track activities.

  • Technology Selection

    Recommendations for essential sales enablement tools and tech stack.

  • Training & Development Programs

    Ongoing skill-building sessions, including call frameworks and relationship-building techniques.

  • Performance Metrics & KPIs

    Definition of key metrics to track SDR success and pipeline growth.

  • Data Tracking & Analytics

    Building reports and dashboards to monitor and refine SDR activities.

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